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MARKETING GUIDE
ADOBE INDESIGN & ILLUSTRATOR
The original content was supplied as a text-only Word document
My brief was to create a marketing guide, transforming text only content into a more visually engaging document, using a range of illustrations and infographics.
I designed the guide using two colours (taken from the WorldPay brand palette at the time). I also created and illustrated the characters along with most of the vector graphics (some were purchased).
I created a number of character styles, before the final shopper design was chosen and developed.
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